Merit for Radio
Shortlisted for OOH
It’s easy to overlook the consequences of our actions, especially when buzzed and chasing euphoria.
That’s where NotHangover comes into the mix: a drink that prevents hangovers, offering relief from noise sensitivity (with whispering) and light sensitivity (through low-contrast design).
AUDIO ADS
Played the morning after popular drinking nights.
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Through this collaboration, a designated Hangover Cab will be soundproofed, super dark, lined with pillows, and supplied with Advil & water. The cherry on top will be a free sample of NotHangover for the next time riders want to party like there's no tomorrow.
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OOH
Advertising Student Project
Collaborators- Amanda Krahe, Woojung Lee, & Brooke Healey
My Role- Conceptualization, Copywriting, & Art Direction
